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SJGC Alum Brian Rice Becomes VP at 3M

October 14, 2020
By Sterling Bright

SJGC Alum Brian RiceThe Florida A&M University School of Journalism & Graphic Communication prides itself on preparing students for their future careers. SJGC Alum Brian Rice was one of those students who took advantage of all FAMU had to offer. Now as Rice settles into his new role as vice president, chief brand and design officer at 3M, his hard work is paying off.

“I’m excited about the opportunity. 3M has a long legacy of innovation and obviously they recognize that design plays a role in that and leading this global group is exciting,” said Rice.

3M is a global innovation company known for science applied to life. As part of his new role, Rice will lead a talented organization of more than 200 brand and design officers around the globe. He will also be responsible for various 3M brand and design strategies as the company pushes to grow and maintain the 3M reputation. This opportunity allows Rice to oversee the six design centers located in the U.S., Europe, China, Japan, Korea, and India.

After he left FAMU with a bachelor’s in graphic design, Rice got his start as a design manager for Proctor & Gamble. That experience led him to the Coca-Cola Company and even Georgia Pacific, where he was a senior director. He has led brand design, packaging development, product design and creative communication for these iconic brands.

Despite work demands, Rice continues to give back to his alma mater as a member of the SJGC Board of Visitors. At 3M, Rice will join fellow alumni Remi Kent, chief marketing officer, and Cordell Hardy, vice president of Research & Development. Rice hopes to inspire the next generation of designers while looking for 3M’s next VP.

Rice wants to not only inspire current students, but he wants to inform and enlighten them about the many corporate opportunities that an education in graphic design can lead to. He is already thinking of ways he can open the door for young Rattlers.

“Selfishly, I’m looking for ways to get more students up here whether through internships or just an opportunity to expose students of what 3M has to offer,” he said.